Karen g strouse karen strouse is the owner of management solutions a telecommunications consulting firm she previously served as director of strategic planning for the bell atlantic corporation and consulting manager for deloitte and touche. Customer centered telecommunications services marketing artech house telecommunications library karen g strouse on amazoncom free shipping on qualifying offers in todays telecommunications services industry rapidly changing technologies and a decline in growth are creating intense competition where the customers quest for value is of paramount importance. The nature of telecommunications competition the marketing plan for a customer centered telecommunications enterprise market research part 2 market management demand competitive intelligence channel management stakeholder management part 3 customer management market segmentation pricing customer loyalty retention and churn. Annotation offering telecom service providers a survival strategy based on customer centered marketing this forward looking resource helps strategic planners and managers assess their companys market potential and target desirable segments successfully. Customer centered telecommunications services marketing download customer centered telecommunications services marketing or read online books in pdf epub tuebl and mobi format click download or read online button to get customer centered telecommunications services marketing book now this site is like a library use search box in the
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